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Iván Pérez

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Illustrative image: a commercial street in a Spanish village with shops and awnings, illuminated by morning light.

Economy

La Laguna launches a strategy for the generational transition of local commerce

La Laguna Conecta Comercio aims to ensure the continuity of local commerce through generational transition, digitalisation, and sector participation.

Beatriz Lorenzo Aguirre · 31 July 2026